For contributors
Share Your Feed & Earn Share your feed. Earn money.
Record your normal TikTok or Instagram feed and get paid for each approved recording.
Real social feeds
A window into other people’s feeds.
Creative teams see one version of social media. The people they create for see something completely different.
Social Shelf shows brands what real people watch on TikTok and Instagram, from the creators they follow to the content and visual style they see every day.
Instagram
5 hooks that instantly grab attention
Instagram
The only bottle my son will take
TikTok
Day 3 on the I-80. Let's talk fuel prices.
The idea
Everyone sees a different feed.
Every feed is shaped by the people, interests and content someone follows. Advertising works best when it feels native to the people it is made for. That means knowing the content, language and visual style they already see every day. Social Shelf captures real feeds to make that visible.
Marketing team’s feed
TikTok
Why this ad storyboard actually works
- Marketing creators
- Advertising tips
- Creative strategy
- Social media trends
- AI & productivity
- Hooks & creative performance
Biohacker’s feed, 30–35
TikTok
My sleep score after 30 days of this routine
- Biohacking creators
- Sleep tracking
- Wearable devices
- Recovery
- Health optimization
- Supplements & routines
Two ways to use Social Shelf
Contributors share their feeds. Clients use them to make better creative.
For clients
I Want to See Real Feeds See real feeds from your audience.
Tell us who you want to understand. We’ll find relevant real feed recordings so your team can see what that audience actually watches — and use that context to make better creative.