Share your feed. Earn $10 per video.
Social Shelf works with brands and creative teams that want to understand what real people see on TikTok and Instagram.
You share a short recording of your normal feed. They use it to understand the content and visual world around their audience.
Get Started
First tomatoes of the season

20 min garage workout, no excuses
We want to see real feeds from real people.
People with different ages, jobs, places and interests end up with different feeds. Brands value that variety because they want to see what specific audiences actually watch.

Easy 5K pace on the boardwalk
29, Florida
Fitness instructor
Interested in fitness, running & wellness
It’s simple. Just use your feed normally.
- 01
Tell us about you
Fill out a short questionnaire about yourself and your interests so we understand what kind of audience you represent.
29 years old · Florida · Fitness instructor · Interested in running
- 02
Verify your social account
Securely connect your TikTok or Instagram account so we can verify the feed you submit belongs to a real account. This helps us make sure recordings come from real users and real feeds.
- 03
Record your feed
Record your screen while scrolling through TikTok or Instagram for up to 3 minutes. Scroll exactly as you normally would — don’t search for anything specific or change what you watch.
- 04
Upload
Upload your recording to Social Shelf. Up to 3 TikTok + 3 Instagram recordings per person, 3 minutes max each.
- 05
Get paid
Recordings are reviewed within 48 hours. Average review time is around 8 hours. If it’s approved, you receive $10.
per approved video
videos max per person
potential maximum
Recordings are reviewed within 48 hours. Average review time is around 8 hours.
Your feed is shared. Your identity isn’t.
Voluntary by design
Contributors choose whether to participate and which recordings to submit. Only recordings they choose to share are collected.
Your information stays private
Clients receive the feed recordings they purchase and the audience information needed to understand the context of the recording. They do not receive contributors’ personal contact information or private account information.
Secure account verification
Social account connections are used to verify that recordings come from real contributors and authentic social accounts. Social Shelf only requests the access needed for this verification.
You stay in control
Contributors choose what they submit and what they share with Social Shelf.
Share your feed → Get reviewed → Earn $10
- Up to 3 TikTok + 3 Instagram recordings
- Up to 3 minutes each
- Review within 48 hours (average around 8 hours)
- $10 per approved recording